News
Royal Mail rewards 'green' companies 09 Jan 2009
Royal Mail is poised to launch a new bulk mail service that offers lower prices for direct mail that meets new environmental standards. ...read more about "Royal Mail rewards 'green' companies" »
The REaD Group cleans up businesses 09 Jan 2009
The REaD Group is unveiling a new online data management service for businesses. ...read more about "The REaD Group cleans up businesses" »
VisitBritain seeks Stateside agency roster 09 Jan 2009
VisitBritain is seeking a roster of agencies to handle its marketing account in the US. ...read more about "VisitBritain seeks Stateside agency roster " »
Kitcatt Nohr poaches planner 09 Jan 2009
Kitcatt Nohr Alexander Shaw has poached CHI & Partners’ account planner, David Yates, for the role of senior planner. ...read more about "Kitcatt Nohr poaches planner" »
Labour launches spoof Conservative blog 08 Jan 2009
The Labour Party is launching a spoof shadow ‘Web Cabinet’ blog, in a bid to launch an attack on the Conservative Party. ...read more about "Labour launches spoof Conservative blog" »
Exchange & Mart poised to review marketing activity 08 Jan 2009
Exchange & Mart is preparing to review all its marketing activity as it announces it will solely become an online business. ...read more about "Exchange & Mart poised to review marketing activity" »
Tributes pour in for TMW director of strategy 08 Jan 2009
Tullo Marhsall Warren’s (TMW) director of strategy Mick Costella has passed away at the age of 38. ...read more about "Tributes pour in for TMW director of strategy " »
M&S report online growth 08 Jan 2009
Marks and Spencer has reported a 29 per cent increase in online sales during the third quarter, despite UK like for like sales dropping by 7.1 per cent. ...read more about "M&S report online growth" »
Tri-Direct rebrands to Acquity 07 Jan 2009
Tri-Direct has rebranded itself as Acquity in a bid to re-position itself in the market as a customer insight agency. In addition, the agency which celebrates its 20th anniversary this year, has promoted head of integration Richard Davies to...read more about "Tri-Direct rebrands to Acquity" »
Whyte & Mackay appoints global marketing chief 07 Jan 2009
Whisky brand Whyte & Mackay has poached Nick Garland to head up its global marketing division. Garland <...read more about "Whyte & Mackay appoints global marketing chief" »
Experian censured for misleading ad 07 Jan 2009
Experian has been rapped by the Advertising Standards Authority (ASA) for airing a misleading radio ad. The radio ad stated, “If you've been refused credit, one of your first questions will be why. Well, now you can get some answers. Check y...read more about "Experian censured for misleading ad" »
Center Parcs directs majority spend online 07 Jan 2009
Center Parcs is launching its biggest digital campaign to date as its shifts its marketing spend online. The campaign, ...read more about "Center Parcs directs majority spend online " »
Brands boost email spend 07 Jan 2009
Major consumer brands have increased their weekly email volumes by 75 per cent since August, according to a new report. Volumes increased by 25 per cent alone in November as many brands targeted consumers via email in the run up to Christmas. T...read more about "Brands boost email spend" »
Dawn Orr returns to lifestyle data industry 06 Jan 2009
The REaD Group has appointed lifestyle data survey expert Dawn Orr to launch Scientia, a new brand to sit alongside its traditional suppression and data management services. Orr’s return and the launch of a new co...read more about "Dawn Orr returns to lifestyle data industry " »
Direct Marketing Group appoints first digital head 06 Jan 2009
The Direct Marketing Group (TDMG) has appointed Alex Michael to the newly created role of group digital director. The ...read more about "Direct Marketing Group appoints first digital head" »
DMA expels member 05 Jan 2009
The Direct Marketing Association (DMA) has expelled its first member for two years - Wye Marketing - after it failed to comply with its code of practice. ...read more about "DMA expels member " »
Ai Data Intelligence bought out 22 Dec 2008
Communisis, has taken over Ai Data Intelligence in a deal worth £12.6 million....read more about "Ai Data Intelligence bought out" »
BCA sold to Aurelius 22 Dec 2008
The Munich-based industrial holding Aurelius has acquired the UK’s largest direct mail bookseller, Book Club Associates (BCA), from DirectGroup Bertelsmann. ...read more about "BCA sold to Aurelius " »
Insurance firm hires Jellyfish for £12m search brief 22 Dec 2008
Insurance firm Brightside Group has appointed Jellyfish to handle its £12m paid search account in a bid to boost brand awareness. ...read more about "Insurance firm hires Jellyfish for £12m search brief" »
Thomson embarks on CRM drive 22 Dec 2008
TUI owned holiday firm Thomson is unveiling a customer management drive in a bid to cut through the January price wars. ...read more about "Thomson embarks on CRM drive" »
